We too strive to leave a lasting impression.
PERSU. is an Amsterdam-based design studio and workwear company with a modern approach. Our atelier-like way of working is unique, and our collections are the result of close collaboration between our designers and clients.
Design agency for irresistible corporate clothing.
We are proud to have maintained strong, long-lasting relationships with our clients. Whether you need a fully customized clothing line or stock options, we make it easy by offering a one-stop solution.
At PERSU., we believe in creating exceptional clothing and delivering outstanding service. We understand the complexities involved in ordering a custom uniform collection, so we make every step of the process as transparent as possible. Our goal is to deliver a balanced collection made with passion and designed to be used and cherished. Ultimately, we are inspired by you and your brand.
Designing sustainable workwear.
Since our founding in 2010, we have been working passionately to make sustainable workwear a reality. By definition, sustainability focuses on meeting the needs of the present without compromising the ability of future generations to meet their needs.
In doing so, we conclude that truly sustainable clothing does not (yet) exist. That is why we continuously challenge ourselves to choose the path with the least negative impact. Even if it is not the easiest way. Especially then. Because we only have one earth and we should take care of it.
Over 15 years of craftmanship.
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2010
2012
With passion for hospitality and fashion at their core, Desmond and Jan Willem, fresh out of Hotelschool The Hague, joined forces to found PERSU. Running the company from home was the first chapter and the very start of our saga.
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2012
2014
In 2013 we kicked off by outfitting roughly 100 students in our signature suits for the first time. Now,15 additional schools, including Hotelschool The Hague and the ROC, have joined the roster. Happy to dress future talents.
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2014
2016
The start of bespoke craftsmanship and our first fully custom projects made team expansion inevitable. Our current designer joined the team, and the rest of the staff grew during this period.
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2016
2018
The hotel expert: supplying uniforms to 50 hotels and over 2,500 employees across six countries in Europe wear our garments with pride. Every single day.
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2018
2020
Marriott International recognized our expertise, marking the start of a long-term collaboration. For the Le Méridien, Renaissance, and Westin brands, we developed over 200 unique styles.
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2020
2022
The global hotel sector took a huge hit from COVID-19, and we weren’t immune. We couldn’t wait for things to reopen so we could get back to what we do best.
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2022
2024
Our team has grown to 10 clothing specialists, enabling us to serve 16 hospitality schools and 250+ hotels across Europe. The expansion of our office and warehouse was simply unavoidable.
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2024
Today
15 years on: a united team that draws out the best in one another. Together, we craft clothing for the finest hotels across Europe. We’re proud of this achievement and love to celebrate it together, again and again :).
This is what we stand for.
At PERSU., our mission is clear: we aim to create workwear that leaves a lasting impression—not only on those who wear it but also on the guests they interact with. For us, it’s an opportunity to help businesses tell their story, showcase their values, and empower their people with pride and confidence. As we often say, workwear isn’t just a uniform; it’s an extension of your brand and a vital part of the first impression you make.
With over 10 years of experience, we strive to bring together style, comfort, and sustainability in designs that truly make an impact. We do this because we believe that clothing has the power to connect, strengthen teams, and make brands shine.
We currently have no vacancies.
We too strive to leave a lasting impression.
We too strive to leave a lasting impression.
We too strive to leave a lasting impression.
Trusted by over 300 companies in 12 countries.
Branches
Workwear that seamlessly matches the identity of your sector. For more than 50 industries, we offer corporate clothing in which functionality and style reinforce each other.
Cases
We’ve had the honor of outfitting many corporations with representative workwear. Take a look at our successful collaborations and discover what’s possible with PERSU.
Our process
Together, we align the unique design with your company's brand identity. We are at the forefront of innovation, sustainability and, above all, modern design.
These teams chose PERSU.
Find out why teams trust PERSU. for customised workwear. From our personal approach to expertise, we offer solutions that seamlessly meet the needs of teams in a variety of sectors.
Get inspired at our studio.
We warmly welcome you to our studio, the place where your workwear comes to life. Together, we achieve the perfect balance between style, comfort, and sustainability. Whether you’re looking for a unique look or functional workwear that strengthens your brand, we guide you every step of the way. At our studio, we combine your vision with our expertise to create high-quality workwear that perfectly matches your needs and expectations.
Working towards a sustainable future.
At PERSU., we design workwear that combines style, comfort, and sustainability. As a workwear supplier, we create beautiful garments with a minimal ecological footprint.
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Produced in Europe
Craftmanship close to homeBy staying close to the source, we aim for a sustainable approach. Every step in our process meets strict European quality standards.
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Sustainable materials
Responsible productionWe work with sustainable materials without compromising on quality. Each material is carefully selected based on its origin, lifespan, and environmental impact.
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Circular economy
80% circular by 2035We are committed to reducing our ecological impact by designing workwear that fully meets the NTA 8195 standard for circularity.
This is what makes your colleagues happy.
Our corporate workwear ensures your team feels confident and proudly represents your brand.
